Customers check you online before they call. Here is the minimum setup that makes a business look open, current and trustworthy.

Website

  • Loads fast and works well on a phone
  • Says clearly what you do and where you work
  • Has an obvious way to contact you
  • Uses your own domain and a matching business email

Google Business Profile

  • Verified, with correct hours, address or service area, and phone
  • Real photos of your work or location
  • Categories that match what you actually do

LinkedIn company page

  • Logo, banner and a short description
  • Website link and location
  • Useful for B2B trust and for hiring

Indeed employer account

  • Company profile filled in before you post a job
  • Clear job descriptions with pay ranges where required

Facebook, Instagram and X

  • Consistent name, logo and description across all of them
  • Pinned post or highlight that explains what you offer
  • Only keep the channels you can actually update

Consistency matters most

The same business name, address, phone and website everywhere. Mismatched details confuse customers and search engines alike.